Parfenov Ivan

iBeacon evangelist


Geo-services for IoT:
«Don't even think about iBeacon, or what to do if you really want to try it»

Our company has made several pilot implementations of the IBeacon technology in different industries:

  • world-renowned coffee shop company (loyalty program)
  • Airports (visitor tracking)
  • the navigation for the shopping centers.
  • However, we closed this business department. Why? I would like to tell about high expectations, the limitations of the technologies, OS requirements and why market was not ready for iBeacon.